I’ve been to a couple of conferences recently where there’s been a lot of chat – both on and off stage – about real-time data.
I’ve got to get my data delivered in real-time (apparently), because it’s super-duper important.
I agree – it is super-duper important. What’s much less clear from all the seminars, keynotes and conversations, is why exactly.
Nah, not for me.
A bunch of people spoke about real-time analytics; how they instigated expensive (and expansive) initiatives to get data into the hands of analysts instantly.
That feels like spending a million quid on a super-car just to sit in rush-hour traffic.